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Note: This is a scroll presentation:
please scroll. 

You know you have built a superb app

when strangers discover one another... 

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User Experience starts with..

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...empathy research

into problem-solving.

Personas ~ mapping your users. 

?

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What are users missing?
....or wanting?

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The customer journey

~ stepping into their

   shoes or boots!

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The all-important customer journey 

Never Ends!

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Invisionapp freehand flowchart

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It's not necessarily finding new markets that you are not aware of...nor is it a maze. It's always about users interacting to get what is needed,..a lot like discovering personalized 'routes' for user segments. 

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Brainstorming
mini movie

Then comes the digital...
 

Wireframing Lofi 
~ Balsamiq.com

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UX is much like matchmaking

Lo - mid-fi wireframe (Sketch/Figma)

The Explorer

– Call of the herbs!

Arnica Montana

– anti-inflammation.

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Lo - mid-fi wireframe (Sketch/Figma)

I am Dave
the gardener. 

Hawthorne,
the heart healer. 

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Nancy Drew
the Herbalist.

Maral root
~ Adaptogenic,

sharpens concentration and 

lean muscles!

phew....

 

we are almost there

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Sketch, Figma

 
Hifi (draft) prototype

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Thank you

for wrestling 

with this UXUI

journey with me.

We made it!

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Or my videos
and web design :)
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